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Unshakable Lumix Ads
Indonesian branch of ad agency Saatchi & Saatchi came up with a simple and cost-saving method of advertising featured in Direct Daily, using the Indonesian local three-wheelers from hell to promote the new Lumix camera, highlighting its unshakable feature even when using the highly shaky three-wheelers.
This article has been categorised under the following topics:
Agency Responsible
Agency: Saatchi & Saatchi
Country: Multi-National
Website: www.saatchi.com
Email: new-business@saatchi.com
Tel: +1 212 463 2000




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