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In order to let the audience get an uninterrupted erotic movie, ZDF hired Kolle Rebbe ad agency to implement the idea of a smooth-running telecast. The result was nothing less than interesting and instantly projected the message clearly while promoting the Summer Nights Fantasies movie air-time at the same time.
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In order to reclaim their position as one of the coolest fashion brands in Berlin, Adidas Originals launched the competition “Berlin’s most original personality?” amongst the relevant audience. The campaign used and generated many different media channels, connecting with and inviting the audience to create self-promoting campaigns, featured in Direct Daily.
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In an Ads of the World feature, the Indonesian branch of ad agency Ogilvy & Mather came up with a “strong” idea, applied to a billboard ad to demonstrate the result of using Formula toothpaste – awesome bite power!
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