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Tryvann Winter Park is a modern and highly equipped ski resort only 15 minutes from the center of Norway’s capital city, Oslo. Whilst downtown can be completely free of snow, Tryvann can be a winter wonderland with perfect ski conditions. A smart technical solution made it possible to create a mini snowstorm inside transparant billboards. [...]
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Cossette ad agency created a steam machine, which was built to fit inside a transit shelter, and periodic bursts revealed a message during a free coffee promotion at McDonald’s, while at the same time getting the attention of those who long for a cup of hot white coffee to start off their day.
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Realizing that the world needed a change for the better in which to combat global warming, the Carbon Fighters were born, and TBWA \ MAP ad agency of Paris France were hired to create an entire campaign with the clear message of waging full war on carbon emissions on all fronts – stickers, prints, guerrilla [...]


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