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The Tryvann Snowing Billboard

Tryvann Winter Park is a modern and highly equipped ski resort only 15 minutes from the center of Norway’s capital city, Oslo. Whilst downtown can be completely free of snow, Tryvann can be a winter wonderland with perfect ski conditions. A smart technical solution made it possible to create a mini snowstorm inside transparant billboards. [...]

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Steaming Hot McD Coffee

Cossette ad agency created a steam machine, which was built to fit inside a transit shelter, and periodic bursts revealed a message during a free coffee promotion at McDonald’s, while at the same time getting the attention of those who long for a cup of hot white coffee to start off their day.
Via Ads [...]

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Big Brother Watching You

To launch Big Brother 2008 on Network TEN Australia, Marketforce ad agency devised an idea using Bluetooth messaging that engaged a young tech-savvy audience via their mobile phones, featured in Direct Daily. They installed Bluetooth transmitters in over twenty high-traffic bus shelters around town. The transmitters automatically sent two anonymous text messages to anyone standing [...]

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