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To grab attention for the new Ambi Pur “Pink Flower” Room Spray and its amazingly fresh fragrance. An ad smells of nothing. So, they addressed the eyes rather than the nose and created the first ad that makes a scent visible: The supersize pop-up! These pop-ups were installed behind doors in (smelly) public spaces where [...]
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Photoshop Candy highlighted in one of its ads collection, about tunnel ads created by Austrian based ad agency Demner, Merlicek & Bergmann, inviting Austrian motorists to stop off at Oldtimer, a chain of motorway rest-stops.
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Direct Daily featured an interesting vehicle strength concept, created by Detroit branch of JWT ad agency for the new Ford F-150, to demonstrate the strength of its towing feature, literally suspending a huge crate made of bricks with the slogan “Tow More With Confidence”.
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